Answer 5 quick questions. We'll show you exactly where the money is going — and the free fix for each leak, with the hours it takes to do it yourself. No fluff. Real numbers. 6-minute read.
Free works. It just takes about 10–12 hours a week of your time. The paid stack works too — and costs roughly $2,100/mo across four logins (ArcSite + JobNimbus + CompanyCam + a review tool).
A site that loads in 2 seconds, shows finished installs by material (wood, vinyl, aluminum, chain-link), and has a quote-request form. Then every field on your GBP — service area, hours, weekly photos, replies to every review.
Forward to your cell. Voicemail-to-text on. Text back inside an hour — that's the rule that wins on a same-week quote.
Day 2 (photo from a similar job), Day 5 (answer one objection), Day 10 (HOA/permit check-in), Day 18 (last call), Day 30 (price-good-through). Set alarms when you email the PDF.
Save your Google review link as a phone shortcut. Send a photo of the finished fence with the ask. Same day. Every customer.
Bid follow-ups, invoice reminders, review-ask texts, and a free website with a built-in quote form — under one login. Unlimited users. Start free.
Start your free trial →For each leak: a visualization, your personalized $/yr, the step-by-step free fix (with hour estimates), and what the paid alternative actually costs.
The homeowner picks the three companies whose photos look like the fence they already want.
New homeowner. Backyard's wide open. They type "wood privacy fence near me" at 8pm on a Tuesday. They click the top three map results, scroll the photos for 15 seconds, and request a quote from the two whose work looks like what they pictured.
Fence is photo-driven. Categories ("Fence Contractor") and recent photos drive your map-pack position. Homeowners typically only call 3 of the 100 who could have found you — and they pick those 3 based on what they see.
One missed residential wood privacy fence is $5,000–$10,000. One missed vinyl install is $6,000–$12,000. One missed commercial chain-link is $15,000–$30,000+.
The homeowner calls the next company on the list.
Homeowner just got their HOA approval. They want a quote this week. They call three fence companies in five minutes. 35–50% of jobs go to whoever calls back first.
Fence is less emergency than plumbing — but the homeowner's hot today. By Friday they've gotten two quotes from people who picked up. You're out.
Every missed fence call is worth $3,000 to $12,000. One missed vinyl install pays for a year of any tool you'd buy to fix this.
They hired the guy who texted a job photo five days later.
Fence is the highest-stakes follow-up game in the trades. Homeowners get 3 to 5 quotes, deliberate 1 to 4 weeks, and 80% of jobs close after the 5th follow-up touch. 80% of contractors quit after 2.
"Quoted a $9,800 wood privacy fence. They were getting two more bids. I drove out, measured 180 linear ft, emailed the PDF. Never heard back. They hired the guy who texted a photo of a similar install five days later."
At an average $6,500 ticket × 18 quotes/month × 12 months, every percentage point of close rate is $14,040/yr. The contractor who texts three times wins. Not the cheapest. The one who stayed in touch.
If your competitor has 3× the reviews — and theirs have photos of finished installs — you're not in the top 3 of the map pack.
Reviews are roughly 10% of local ranking, and photo-rich reviews mentioning specifics (material, neighborhood) carry more weight. 91 out of 100 homeowners say reviews matter when picking a contractor.
For fence, the review that wins is the one with a photo of the finished run. A 4.8 with 187 photo-rich reviews beats a 4.6 with 14 every time.
70% of reviews happen when you ask. 3% happen when you don't. That's the whole game.
You can plug all four for $0 + about 10–12 hours a week. Or stack four paid tools (ArcSite + JobNimbus + CompanyCam + reviews) for ~$2,100/mo. Or do both jobs at once with CurbBid — one login, flat price, free website included.